Rural tourism seminar GO RURAL: South-Coast Finland, Estonia and Latvia

CAITO project organized a destination promotion seminar for representatives of the travel trade professionals and press on 22nd of November at Embassy of the Republic of Latvia in Japan (Address: 37-11 Kamiyama-cho, Shibuya-ku, Tokyo).

We introduced Japanese media representatives to our new Products Manual 2020 introducing the experiences in Rural area such as farm/manor house stay, sauna/spa, and organic gastronomy. The Sauna brochure is newly published, which includes sauna culture and products in each country. There are many products already introduced in the Japanese market and rural products are recognized as an important category in the European market where rural tourism is seen as a tool for overcoming excessive tourism and to ensure the sustainability of tourism.

More info: >>> Go Rural 2019, November, Tokyo