Second steering committee meeting of the project "MOST"
18.01.2021
The project “A model for sustainable tourism in Central Asia: Building capacities, creating awareness, introducing technology” (MOST) team met on 13th and 14th of January for the second steering committee meeting. It was planned to be in Nur-Sultan, Kazakhstan but due to ongoing COVID-19 pandemic and travel restrictions meeting was held via Zoom platform. On the first day partners shared information about tasks that has been done. As planned the first trainings on GSTC criteria, relevant standards and green procurement as well as on ICT tools took place within the first year of the project. To discuss different topics about sustainable tourism three round tables among targeted SMEs and local and regional authorities took place in Uzbekistan, Tajikistan and Kazakhstan and via Zoom platform. “Lauku ceļotājs” took part in one round table that was organized by Eurasian Tourism Association in Kazakhstan. Our experts gave presentation about environmental certification procedures and sustainable tourism management issues, also shared their experience with the environmental quality mark “Green Certificate” in Latvia. A project website and Facebook page has also been created to share the news about what’s going on and what has been achieved.
For the second year it is planned to support the targeted SMEs to move forward to a more sustainable way of production, operation and delivery of their services. It will be done by obtaining the appropriate equipment, getting marketing support, networking opportunities and transfer of EU best practices as well as participating in workshops and round tables. Another important task is to focus on project’s marketing activities. It has to be done in order to be more visible on social media and promote project and its results not only among partners but also at international level.
“Lauku ceļotājs” will continue to provide knowledge and expertise about sustainable tourism and environmentally friendly management, especially about our experience with “Green Certificate” for more than 20 years. We will also provide needed support with marketing activities to make the project more visible at all levels.
All project partners really hope that they will be able to travel this year. They are looking forward to meet each other face to face in the next steering committee meeting in Dushanbe in December.
More information: https://www.celotajs.lv/en/project/27
Facebook page of the project: https://www.facebook.com/MOSTSwitchAsiaProject