Construction of the Neibāde resort in 1823, started up hospitality traditions. The park, designed in an English style, was created by the gardener Akerbergs, who was brought from Estonia by Baron August von Pistohlkors. In the 1920s – 1930s the Pēterupe – Neibāde Seashore Aid and Improvement Society looked after the restoration and care of the monument and the park of the resort that was ruined during the war, the appearance of Saulkrasti, the organisation of different events and foundation of the theatre and the choir, led by Olga Cīrule. Saulkrasti open-air stage has always been a place for festivities. 16 July 1933 is a date that deserves special attention as it was on this date that the open-air stage became the place where Neibāde and Pēterupe were renamed Saulkrasti. The open-air stage was repeatedly rebuilt and improved. Both during the Soviet era, as well as later, this was a meeting place for locals on joyful moments, on moments of change and remembrance. The stage was the place of origin of the Popular Front of Latvia (Latvijas Tautas fronte) Saulkrasti branch. Now the stage is a meeting place and holds different events on summer weekends. Each year Saulkrasti town festival concert takes place on this open-air stage.